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Motorola: Case Study
The challenge
Motorola needed an effective localization solution for their customer support
website, which would allow them to increase their presence in the Korean and
French Canadian markets, while at the same time raising their level of customer
service for existing and new customers. The website's technical content, which
facilitated increased usability of Motorola's technology and integration with
current customer support systems, allowed Motorola to service customers more
efficiently by diagnosing problems, performing troubleshooting, and escalating
within Motorola's Support hotline. iLanguage's track record in localization
partnerships with Motorola, experience in the telecommunications industry and
strict adherence to style guidelines defined by the client made iLanguage the
clear choice for this project.
The Solution
A team of in-house project managers, translators and proofreaders was assembled
to work on the localization process of the website. The translations were
handled mainly through a Proprietary Content Management System provided be M.
With a secure online connection to iLanguage the project manager connected to
the System weekly to determine the pages due for translation. Translators
logged on to perform the translations for each file, then submitted the
completed work to an iLanguage reviewer. Once the translations were proofread
they got submitted through to the Content Management System which handled the
review-accept process of the localized documents before accepting the completed
files.
The Result
iLanguage flawlessly handled the localization of over 140,000 web
pages within 4 months, with a precise adaptation of content towards the target
audience. The timely completion and quality of the project kept the client very
satisfied. "I want to take this opportunity to thank you and iLanguage for
supporting in the past with our translation needs, and most recently with our
new iC Mkt. site. This was all possible thanks to the great efforts, team
playing and partnership by iLanguage and Motorola."
In an effort to preserve consistency, iLanguage also built up and maintains over
500 terminology specific glossaries free of charge. iLanguage continues to
assist Motorola with their website localization needs, and both companies look
forward to working together on many future projects.
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Motorola